visionary with a clear direction
(or at least a strong hunch).
already showing up online (podcast, Substack, YouTube, you name it), but the follow-through has you like 😩.
a professional artist, helper, healer, subject matter expert, group practice or personal brand.
more of a big-picture thinker than a content calendar micromanager.
drawn to TOD work. We do magical work in a wonderful way.
open, curious, and interested in hosting your digital presence your own way.
We'd swipe right on you if you're...
We have a type.
Would you match us?
You can tell a lot about an agency by looking at their work stations.
Meet the team and get a feel for our vibes below. You can even take a peek at what's in our desk drawers to get to know us better!
SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR • SARAH • CREATIVE DIRECTOR •
Meet Sarah!
Creative Director @ TOD
What does your work @ TOD look like, in a nutshell?
Designing all the things, creative collaborative brainstorming and having FUN!
What do you love most about your role?
Using my imagination to bring Tara's vision for each piece of content to life.
What’s one way your unique energy shows up in the work?
Mixing it up. I love to mix and match everything, from colors to patterns.
Note from Tara:
Whoopsie! I think Sarah dropped this 👑 while she was making TOD and client content into art! My mind is regularly blown by both: Sarah's ability to make something beautiful (and better) out of detailed creative direction or bring something beautiful and magical into form from little to no information. Nobody magic mixies like Sarah!
← BACK TO THE TOD OFFICE
RUPI • CONTENT DIRECTOR •RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR • RUPI • CONTENT DIRECTOR •
Meet Rupi!
Content Director @ TOD
What does your work @ TOD look like, in a nutshell?
Analytics, content distribution and calendar management!
What do you love most about your role?
The clients are so varied that I get to learn so many little things, from alarms to ADHD!
What’s one way your unique energy shows up in the work?
I pick the best audios for our posts!
Note from Tara:
Rupi does choose the best audios!!! This skill can't be overstated. Rupi is also responsible for keeping everything humming along. The work she does is at times unseen but allows the team and our clients to collab seamlessly. Shoutout to Rupi for standing strong while scheduling in Meta Business Suite, IYKYK. We salute you. 💐
← BACK TO THE TOD OFFICE
TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST •TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST • TARA • CONTENT STRATEGIST •
Meet Tara!
Content Strategist @ TOD
What does your work @ TOD look like, in a nutshell?
A bit of everything! Most notably I'm working intimately with our clients to bring their vision to life so they can welcome their people to their digital home.
What do you love most about your role?
It's always something new! Even when we're giving something a remix it's fun and fresh to co-create a new, other thing!
Note from Tara:
I'm a big believer that everything is ART. From the gaudiest nails (former nail tech here), the visual and written content we make for our clients, and even the pouring over and processing life events and relational dynamics. Making art, giving it all time, space and Love is like running a wash cycle at the cosmic laundromat: everything comes out clean, fresh and appropriate to share with others.
← BACK TO THE TOD OFFICE
I told my therapist, "fuck this job."
The TOD origin story:
After four years of working in oilfield offices in Northern Alberta, I discovered that I did not, in fact, have a tough-guy mentality.
TOD was born in a therapy session in late 2019, after a year of literal life and death. Our family lost two father figures, one of my coworkers died by suicide, and I was about to give birth.
Pregnant. Grieving. Exhausted. I was sitting in yet another therapy session trying to talk myself into going back to a job that glorified substance use and wouldn't let me make a Pride month celebration post.
I had just pulled off a fundraiser in memory of my late coworker. We raised nearly $10K for our local Suicide Prevention Resource Center.
I had NO plan. I just knew I didn't want to go back after maternity leave. That moment sparked what would become TOD.
I started offering virtual assistant services to therapists. I knew their world. Deeply valued their work as a sibling sexual abuse survivor. I spoke their language.
Soon after, I noticed holes in my client's content marketing funnels. Two common scenarios emerged: either lots of traffic with no monetization or something to sell but no traffic.
I began supporting clinicians to close these gaps. And people noticed.
Since then, I've helped thousands of helpers, healers, and creatively complex humans take up space online on their own terms. These days, TOD is a creative studio and colourful corner of the internet for modern creators who want their content to feel like home.
We're still rooted in that original mission: care, creativity, connection. Brand therapists, licensed to post and littering your digital presence with digital presents.
Not bad for a therapy-room meltdown. Explore the hallway and view some of our past projects 👇
Getting Paid to Yap
Help therapist YouTuber Mickey Atkins grow their channel and monetize after being stuck under 100 subscribers for three years.
The Task
The Work
Marketing consulting package: develop a content system, offer accountability, and make recommendations to optimize the content marketing funnel on YouTube.
In just six months, Mickey’s channel hit 10k subscribers and started running on a sustainable content system. A year in, YouTube AdSense fully replaced their private practice income.
The Outcome
← BACK TO THE HALLWAY
Support Local
Develop engaging, on-brand content to boost visibility for Modern Smiles on social media.
The Task
The Work
Monthly content retainer (Jun 2023–Feb 2025) including social strategy, content creation, and distribution — plus on-site filming each month. Our fave recurring series? Reality TV-style staff confessionals, made possible by their top-tier team culture.
Modern Smiles consistently reached new local audiences across multiple platforms.
The Outcome
← BACK TO THE HALLWAY
Therapy Influencer FTW!
Support Stephanie in building an online presence that could ease her 1:1 caseload, build community, and set the stage for future digital offerings.
The Task
The Work
Marketing consulting package: lead magnet bundle strategy, content development, and funnel optimization.
Stephanie grew from 200 to 26K+ followers in under three months, built an engaged audience. Plus welcomed 500 new email subscribers in 24 hours by hosting a collaborative freebie bundle.
The Outcome
← BACK TO THE HALLWAY
Helping Helpers Help
Support Summer in growing an online presence that could ease her 1:1 caseload, diversify her income, and build a thriving digital community.
The Task
The Work
Marketing consulting package: waitlist launch strategy, content development, funnel optimization, and sales support.
Summer grew from 4K to over 90K followers in six months, generated $7K on her first webinar launch, and started building multiple revenue streams. She now has a lighter caseload and a strong online community.
The Outcome
← BACK TO THE HALLWAY
Quarter Century Club
Help Tanya celebrate 25 years in business, grow her email list with local contacts, and collaborate with 25 other local businesses in 25 days!
The Task
The Work
Campaign concept, workflow and tech set-up, write, film, edit and design all branded content, executed a soft brand refresh.
We partnered with 25 local businesses, created a beautiful and consistent stream of campaign content, and added 500+ local email subscribers to Tanya’s list, strengthening community ties and long-term visibility.
The Outcome
← BACK TO THE HALLWAY
The Connected Clinician
Co-create a resource-packed membership site tailored to therapists in private practice, offering tools to DIY their digital presence.
The Task
The Work
Collaborated with Meghan to build The Connected Clinician, a membership hub stocked with: social media templates, Canva tutorials, email marketing tools, practice forms, downloadable content bundles.
A membership website filled with social media templates, tool, tutorials and resources galore!
The Outcome
← BACK TO THE HALLWAY
So Many Memes, So Little Time
Support owner Christina in maintaining an on-brand digital presence while giving her time back.
The Task
The Work
Full-Service Monthly Content Retainer including: social media strategy, content creation, content distribution, community management.
Consistent growth in reach, engagement, and brand visibility across platforms.
The Outcome
← BACK TO THE HALLWAY
Clearly Marketing Clarity Coaching
Support founder, Heather, to maintain an on-brand, sales-driven digital presence.
The Task
The Work
Since December 2022, TOD has served as Grato Coaching’s content partner—leading strategy, producing content, and managing consistent distribution. We’ve also collaborated on sales pages, quiz funnels, and email sequences.
Heather shows up online with clarity, consistency, and care. A few sold-out international and domestic retreats are cool, too!
The Outcome
← BACK TO THE HALLWAY
Other TOD Artwork
The Work
A collection of other things the TOD team has made! One-off graphics, visual experiments, and client deliverables made with love.
← BACK TO THE HALLWAY
Step through the garden gate and apply to become a Welcome Mat client. Let's build a digital presence you’re proud of! One that brings the right people in, and feels like home.
We see you. You see us.
You’re still here (hi 👀), ready for this kind of care and creativity in your corner?
You’ve toured the house, met the fruity interns, drag birds + peeped the hallway.
ROLL OUT THE WELCOME MAT!
